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River Island High Summer Photoshoot

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Morning everyone! Hope you all had a nice relaxing weekend. Last week the good folks at River Island gave me exclusive behind the scenes access at their High Summer Photoshoot in London. I thought it would be a great opportunity to see what happened behind the lens and I wasn't disappointed. Along with a sneak peek of the collection I was amazed to see all the hard work and attention to detail that went into the day. The collection featured an array of graphics and designs that should set the tone for Summer.  Looking forward to a few pieces dropping myself!

Shot by photographer Rory Van Millingen the editorial was playful and bright. The team at River Island were super nice and made me feel right at home given that I was an utter bag of nerves on the day. I'm currently working on a short video from the day but for now I hope you enjoy this set of images taken by yours truly.  

Have a great week ahead.  

Jefferson  

RiverIsland.com

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