NIKE iD @BOXPARK London
For those who want to stand out from the crowd when it comes to sneakers there is no better place to start than the nike iD website, But if you really want to make that journey memorable and as hands on as possible you can't beat a visit to the nike iD pop-up at Boxpark in Shoreditch, London.
The choice of colours and textures is mindboggling!
Not only do you get to pick and mix the colours to your ultimate pair of custom nike kicks its a great place to get a tactile feel of that materials and textures that can go into your trainers. Something that simply cannot be replicated on the website. I cannot wait to order my first nike iD pair the next time I'm down..
If you want your kicks to stand out in the crowd NIKE iD is the place to start..
Pics by SchoolBoyCouture using a Fujifilm X100