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Ron Arad for WOW Bikes

Ron Arad is no stranger to the world of art. In a fundraising event between the Elton John AIDS Foundation and W Hotels, six top creatives were invited to transform the now ubiquitous Boris bikes that we see in London into a functional work of art. The fruits of Ron's labour can be seen above and after the break. Other participants include artist Benedict Radclif, fashion designers Patrik Cox and Alice Temperley, singer Paloma Faith and the illustrator Natasha Law.

Pics courtesy of Designboom.