Coca-Cola rPet Program
When i was a kid you couldn't buy Coca-Cola on a plastic bottle, they were all made of glass. And there was something about a nice bottle of cold Coca-Cola on a warm day that you just couldn't beat! I'm not a fan of the plastic variety, never have been, not to mention the amount of waste it generates. Its nice to see big names like Coca-Cola doing something about it themselves. They have teamed up with brands such as Stussy, BEAMS, XLARGE, SILAS, JOURNAL, STANDARD, LUKER by NEIGHBORHOOD, Beauty & Youth and BASESTATION to bring out a line of limited edition t-shirts. It ties in nicely with their rPet Program which is a sustainable line of apparel made from recycled PET bottles. They are all available for sale through ZOZO.